Project Objective: Works In Progress (WIP) was a website design project for CallisonRTKL. My role was to design a brand identity for the look and feel, and build website mockups and prototypes in Adobe XD. I collaborated with website producers, graphic designers, content writer, and videographer throughout the whole campaign.
Project Goal: The goal of the WIP website was to celebrate and promote for the winners and honorable mentions whose projects got selected by the judges. It is a great platform internally for others to recognize the designers and share creative ideas. It also helps for marketing to share externally.
Challenge: The challenge of the project was to built an unique and interesting digital only WIP in a short time matter.
Sollution: To meet the goal, we decided to use animations on all 17 projects. Clean layout and easy to navigate for detailed contents. launched with exciting video and email announcement to the whole company.
UI/UX design in Adobe XD
